Client appreciation gifting has a different set of rules than employee gifting, and treating them the same is the most common way a well-intentioned gift falls flat. An employee gift can lean on volume and consistency; a client gift is judged on whether it feels like it was chosen for that specific relationship, even when it's part of a list of forty accounts, not one. This is a practical guide to corporate gifting for client appreciation — how to think about budget tiers, wh